Around a third of Aussies don’t realise that binning batteries and devices could spark a fire.
To launch the 2024 annual Recycling Behaviours Report produced with Cleanaway, alt/shift/ highlighted the serious consequences of a seemingly small decision through creative content and press office.
To show the potential aftermath of placing a battery in our kerbside bins, we juxtaposed the innocence of a child’s toy with the dangerous fire that can occur on our streets – leading to the important message that we should never bin our batteries.
